343: Platform and Ecosystem Strategy in a Global Context (10360)

Saturday, August 10, 2024

11:30 – 13:30 CT (GMT-5/UTC-5)

Location: Hyatt: Michigan 3

Session Number: 343
PDW (workshop)
Orientation: International,Theme,Research
Highlight
Shareable link: https://cdmcd.co/4RYmwy

Coordinator(s)

LC

Liang Chen

Singapore Management U., Singapore

Moderator(s)

MK

Min Jung Kim

U. of Illinois at Urbana-Champaign, Korea, Republic of
NS

Noman Ahmed Shaheer Siddiqui

U. of Sydney Business School, United States

Panelist(s)

SL

Sali Li

U. of South Carolina, United States
SN

Satish Nambisan

Weatherhead School of Management, Case Western Reserve U., United States
PO

Pinar Ozcan

Oxford U., Saïd Business School
FS

Fernando Suarez

Northeastern U., United States
SZ

Shaker A. Zahra

U. of Minnesota, United States

The landscape of the global economy has undergone significant transformation in recent years due to the advent of innovative digital technologies, digital platforms, and their associated ecosystems. There is a pressing need to reevaluate and potentially adapt IB theories to better align with these emerging realities. Meanwhile, platforms and ecosystems have grown into a prominent topic in strategy research and also of significant interest to technology innovation scholars. While the platform literature revolves around the technological and organizational principles, less do we know about how the (institutional, geographic, cultural) context shapes platform and ecosystem strategy and their performance. The primary objective of this PDW is to explore the broader implications of digital platforms and ecosystems in the context of global business, and vice versa. It examines how theoretical perspectives, concepts, and ideas related to digital technology can be integrated into existing IB theories to render them more reflective of the contemporary global business environment, while seeking to strengthen the platform/ecosystem inquiries in accounting for the contextual influences that were traditionally assumed away in such research. The PDW not only offers a forum for cross-fertilizing IB and platform/strategy research but also provides concrete feedback on the relevant papers authored by division members.