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2024 AOM Annual Meeting

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144: Speaking Science (10569)

Friday, August 9, 2024
13:00 – 16:00 CT (GMT-5/UTC-5)
Location: Swissotel: Zurich B
Session Number: 144
PDW (workshop)
Orientation: Teaching,Theme,Research
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Shareable link: https://cdmcd.co/AB5xWZ
Experts acknowledge that the relationship between science and the public is at a precarious stage (Public Face of Science Initiative, 2018). In this critical moment, it is imperative that we engage in relevant conversations directly and deliberately to positively impact the future of society and build cultures that value science. This workshop, returning for a third year after a successful inaugural session in 2022, focuses on “speaking science” by promoting the effective translation of research and developing additional skills for sharing science in an accessible and provocative way. This PDW aims to equip attendees with broader skills necessary for communicating science with varied non-academic audiences and, ultimately, seeks to promote greater impact of our scholarship. We will discuss key skills in effective science communication: saying “yes” to sharing your knowledge, crafting a coherent and compelling story, tailoring the message to your audience, and navigating the opportunities and obstacles in science communication. We will couple best practices in media communications with improvisation skills to provide participants with the opportunity to learn and practice science communication strategies. We welcome all faculty interested in building their confidence and capabilities to broadly speak about their science and expect the session will be especially valuable to faculty as they prepared to say “yes” to opportunities as they advance in their careers.