1711: Co-Creation Across Boundaries: Co-Creation in Flexible Environments Across Creative Industries (19988)

Organizer(s)

• AA

  Amnah Ameen

  U. of Connecticut, United States

Participant(s)

• DB

  Dhvani Badwaik

  U. of Rhode Island, United States
• MD

  Monique Alexandria Domingo

  Louisiana State U., United States
• NM

  Nora Madjar

  U. of Connecticut, United States
• AR

  Alexandra Rheinhardt

  U. of Connecticut, United States

Presenter(s)

• EH

  Elizabeth Hood

  U. of Southern California, United States

Participant(s)

• BR

  Bess Rouse

  Boston College, United States

Presenter(s)

• YS

  Yanbo Song

  INSEAD, France
• SH

  Spencer Harrison

  INSEAD, France

To date, co-creation research in the management literature has tended to examine creativity within predefined organizational structures and workgroups. The papers in this symposium focus on how co-creation unfolds in more open, flexible environments – within various creative industries – as well as across different stages of the co-creation process relative to the final product delivery. This theme highlights the evolving nature of collaboration between creators and clients or audiences and how this interplay affects the final creative outcome. By examining co-creation at different phases – from pre-interaction to post-delivery audience engagement – this symposium sheds light on the unique processes and outcomes that emerge absent the traditional constraints of workgroups or organizations.

Presentations:

• 16:45 – 18:15 CT (GMT-5/UTC-5)

  1711: Ink-spiration The co-creation process between tattoo artists and their clients (19988)
  

  Author: Amnah Ameen – U. of Connecticut

  Author: Dhvani Badwaik – U. of Rhode Island

  Author: Monique Alexandria Alvarez Domingo – Louisiana State U.

  Author: Nora Y. Madjar – U. of Connecticut

  Author: Alexandra Rheinhardt – U. of Connecticut
• 16:45 – 18:15 CT (GMT-5/UTC-5)

  1711: Bones and Ashes Managing Exploitation Concerns Through Co-creation in Expert-Client Relationships (19988)
  

  Author: Elizabeth Hood – U. of Southern California

  Author: Bess Rouse – Boston College
• 16:45 – 18:15 CT (GMT-5/UTC-5)

  1711: Dialing Emotions in Early Release Pitches How Developers Involve Users in Video Game Development (19988)
  

  Author: Yanbo Song – INSEAD
• 16:45 – 18:15 CT (GMT-5/UTC-5)

  1711: Do Creative Assessments Change? Comparing Oscar, Razzie, and Cult Movies’ Audience Evaluations (19988)
  

  Author: Spencer Harrison – INSEAD

  Author: Yanbo Song – INSEAD