908: Bridging Qualitative and Quantitative Research: Exploring Three Mixed-Methods Approaches (15547)

Sunday, August 11, 2024

14:45 – 16:15 CT (GMT-5/UTC-5)

Location: Sheraton: Sheraton Ballroom IV

Session Number: 908
Symposium (panel)
Orientation: Theme,Research
Shareable link: https://cdmcd.co/xKqDzp

Organizer(s)

MC

Mia Chang-Zunino

ESCP Business School, France
DH

Douglas Hannah

Boston U., United States

Panelist(s)

SB

Stefano Brusoni

ETH Zürich, Switzerland
PF

Peer Fiss

U. of Southern California, United States
CF

Carolyn Fu

Harvard Business School, United States
AM

Amisha Miller

NYU Stern, United States
CS

Chiara Spina

INSEAD, Singapore

The integration of qualitative and quantitative research methods is gaining momentum, offering the potential for accelerated cumulative theory building and testing. This symposium explores the challenges and opportunities presented by mixed-methods research. A panel of renowned senior scholars and emerging junior researchers will share their editorial insights and practical experiences during review processes, discussing issues such as methodological alignment, construct consistency, and best practices. In so doing, our panel presents three distinct avenues for mixed-methods studies: (1) Qualitative analyses and field/lab experiments, (2) Qualitative Comparative Analyses (QCA) and regression, and (3) Qualitative analyses and formal modeling (simulation). These avenues have already yielded significant contributions published in top research outlets. By bringing together five distinguished scholars in strategy and organization theory, each with expertise in one of these avenues, this symposium aims to foster dialogue about the promises and challenges of mixed-methods and cumulative theory-building and testing.